iPad Soaring High in Chinese Market

April 1, 2013 - 2 minutes read
iPad Sales Soaring in China

Chinese love for iPads

While sales of inexpensive Android mobile devices are soaring in mainline China are chipping away at the iPhone’s market share, the Apple iPad remains the dominant tablet of choice for Chinese consumers. According to a recent story, the iPad and iPad mini made up 83% of tablet sales in China while Android tablets have only 17% of the market share.

Industry analysts in China point to the undisputed fact that Apple’s iPad devices are favored by consumers due to the superior design amd user experience

offered by the device over Androi

d alternatives. Millions of Chinese consumers are willing to spend 2, 3, or 4 times as much to purchase an iPad than buy a cheaper Android tablet.

China’s mobile market is showing explosive growth. In early 2012 more than 9.2 million iOS and Android devices were being activated every month. By the December 2012 the number of devices activated jumped to 33 million per month. More than a three fold increase in less than 12 months.

As an iPad app developer in Los Angeles it is my opinion that the iPad will remain the dominant device in the tablet market due mainly to the fact that alternatives put forth by Android and Microsoft provide a sub-par user experience at best. The robust iPad app market, sleek design, and sheer computing power give techies what they want and crave, a device that speaks to them. Each iPhone app developer I have spoken to has a keen interest to continue developing apps for the iPad, but few plan to spend time coding applications specifically for Android tablets.

 

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