Predictive Churn: How You Can Tell a User is Leaving Your Mobile App Before They Do

After reading this article, you’ll: Every mobile app developer knows the frustration of watching hard-won users slip away. You invested significant resources in acquiring them—designing compelling ad campaigns, perfecting your App Store listing, maybe even offering introductory promotions—only to see them disappear within days or weeks of downloading your app. What if you could predict […]