Facebook and Google Own 8 of the 10 Most Popular Apps
The American appetite for apps has plateaued since last year, but mobile app developers should have no fear: 57% of our digital media usage is spent in apps. It goes without saying that mobile apps are now an integral part of our lives. But which ones are the most used? The answers are, well, less […]
Medium-Cost App Subscriptions May Be the Way to Go
One of the most nagging questions that faces mobile app developers is how much to charge for a subscription for an app. Set the subscription fees too low and you may go into the red; set them too high and you run the risk of scaring away potential users. Obviously mobile app developers have to […]
App Annie Predicts a Bright Future for the App Economy
Mobile app developers, if you thought you picked the right field now, just wait a few years. Apps are already so entrenched into our lifestyles that it’s easy to forget that there are still millions and millions of people around the world who have not made the smartphone leap. The already thriving app economy is […]
How Startups can Fight App Abandonment in the App Store
The annual App Store statistics are in, and the results don’t look good for small-time mobile app developers. According to Adobe Analytics, overall app installs are only up 6% this year — while installs for the top 10% of “most popular” apps are up an impressive 24%. What does this mean for NYC iPhone app […]
Facebook Promotes fbStart at Global Entrepreneurship Summit
President Obama and Mark Zuckerburg shared the stage at last week’s Global Entrepreneurship Summit to draw attention to tech and small business in the American economy. While the thrust of the talk was aimed at increasing support and diversity among startups and mobile app developers, Zuckerburg used the stage time to promote a little-known but […]
Brexit Vote Sends Shockwaves Through Startup Community
The United Kingdom’s Brexit vote in favor of leaving the European Union (EU) has sent shockwaves through the business world, and tech is no exception. Surging stock prices only 24 hours before the historic vote saw Wall Street place their bets against the UK’s departure, making Friday’s 52:48 near-tie all the more bitter a pill […]
Ignoring Tech Education for Generation Z Is a Mistake
America has a tech education problem. According to government reports, over a million tech positions went unfilled in 2015, forcing many companies to outsource or bring in outside help rather than hire locally and participate in their local economy. Meanwhile, the average salary for technical code-centric careers like mobile app development hover between $90,000—$100,000. Multiply […]
How to Market Your Startup for Maximum Discoverability
If you figured acquiring loyal users for your app would be cheap, brace yourself for a reality check. As of December 2016, user acquisition costs for iPhone app developers have soared to over four dollars — twice as much as the previous year. The situation isn’t much rosier for San Francisco Android app developers, with […]
Alphabet Profits From Mobile as Valuation Overtakes Apple
The past couple weeks have been huge for mobile app developers and the software industry in general as Alphabet published their earnings report for the past quarter, disclosing an unprecedented $21.3 billion in revenue. With Google under the Alphabet umbrella, it’s no surprise to Chicago mobile app developers that the company would exceed expectations. But […]
Facebook Instant Articles Launches in Asia
Although it’s been less than a year since Facebook Instant Articles launched in the US, the company has been aggressively pushing growth of the of the enhanced mobile app media feature. Instant Articles are now live throughout Asia, only two weeks after launching in India. As the name suggests, Instant Articles is a Facebook feature […]