Siri Is Finally Bridging the Gap Between Mobile and Desktop
When Apple bought Siri back in 2010, few San Francisco iPhone app developers believed it would become quite so central to the mobile experience. That success on mobile has made Mac devotees eager to use the personal assistant on other apple devices and platforms — yet it’s been years without an apparent move to jump […]
How to Reach Evangelist Users by Breaking All the Rules
This year’s Apple Design Awards are live, featuring as usual a diverse mix of iPhone app developers across a variety of markets. While the apps themselves couldn’t be more different, they all have one thing in common — a design tied directly to their core mission and a marketing strategy that effectively reaches their ideal […]
Facebook Embraces SMS, but Chat Apps Are Still the Future
Facebook recently turned heads among Android app developers with the rollout of SMS support in Facebook Messenger, a development that flies directly in the face of the companies pushback against what the social media titan considers an “outdated technology.” The feature has been testing since early this spring and the feature — which allows users […]
Dogs in the Office Increase Productivity and Lower Stress
Companies looking to boost office productivity are paying attention to a trend that started in Silicon Valley startups: dog-friendly work environments. NYC iPhone app developers have been bringing their canine companions to work for years, and now traditional businesses like Blue Cross, among others, are following suit. The result? Lowered stress levels, increased sense of […]
Some of the Biggest Tech Products Started as Side Projects
What do Gmail and Facebook have in common with a Post-It Note? The fact that they all started as side projects. More than any other industry, tech has offered developers and designers the chance to rapidly prototype their ideas — however off-the-wall or unrealistic — and bring them to market with minimal investment. iPhone app […]
Top 10 Reasons Your App Might Be Rejected from the App Store
Making apps is hard. Waiting for apps to be approved by the apple app store? Nerve-wracking. For developers, the biggest frustration with the App Store review process is that apps are often returned as soon as an issue is found, rather than receiving a top-to-bottom check the first time around. For example, an app returned […]
Paid vs Free: What’s Best for Your Mobile App Idea
Fact: making your dream app costs money. Another fact: over 90% of mobile apps cost exactly zero dollars for users to download. So, if most apps are free, where did 2015’s approximately 60 billion dollars in mobile app developer revenue come from? And more importantly, what price is best for your app: 99 cents? 4.99? […]
How to Meet Investors Who Will Fund Your Startup Idea
You have a great startup or iPhone app idea. Maybe you’ve even assembled a small team or developed a prototype. The next step is ripe for the taking — but first you need funding to make hires, grow the product, and market it to relevant users. The question is, where do you look? The answer […]
Scholarship Programs Are a Missed Opportunity for EdTech Startups
The scholarship system offsetting the ballooning cost of a US college degree is undeniably broken. Can EdTech startups and mobile app developers offer solutions to help students pursue their futures? Workplace studies routinely find a staggering difference in income potential between a college graduate and someone with only a high school degree. Overall, college degree-holders […]
Why It’s so Difficult to Retain Talented App Developers
Engineering talent is often difficult to find, and even trickier to retain. Even as engineering salaries range into the hundreds of thousands, the dramatic shortage of educated and reliable talent leaves many companies fighting for top AI app developers with perks that go far beyond Ping-Pong tables and free meals. While most Americans struggle to make […]