3 “Easy” Startup Roles, and Why They Aren’t Actually Easy

Engineers can dismiss designers as frivolous and unskilled. Designers are just as likely to dismiss engineers as tasteless code monkeys. Everywhere you look at an NYC mobile app company, you’ll find plenty of opinions about which roles are “easy” in a tech startup. This can be incredibly frustrating for team members when other people on […]
App Store Sees 106% Growth as iPhone 7 Launches

This has been a huge week for iPhone app developers. First, thanks to an unintended (but much appreciated) social media gaffe, Apple users all over the world got a first look at promotional materials for the new iPhone 7 — and the first look doesn’t disappoint. Second, in a press event to support the iPhone […]
Mobile App Developers Gamify Biology, Discover New Species

There are over 8 million animal species in the world — finding, identifying, and cataloguing them all is one of biology’s biggest challenges. What if professional scientists could access the experience of casual ecologists and curious kids all over the world? That’s the vision of iNaturalist, a brilliant project from San Francisco iPhone app developer […]
Could Mobile Tech Revolutionize Government?

We may not be seeing it in their actions, but at least on paper politicians are starting to come around to the idea of digitalizing government processes. In an age where everything is efficiently available at the push of a button, why should basic functions like taxes still be operating via pen and paper? (Or […]
VR and EdTech Could Help Shrink the Class Divide

America has a class divide problem, and nowhere is that problem more apparent than in the school system. Programs like Teach For America work against the odds, but the facts remain: students born in the right places with the right level of family stability and income come out far ahead of those without. The question […]
To Strike Gold in the IoT App Economy, Eliminate Clutter

Proxy, a mobile app that just raised $1.6 million at the seed stage, highlights a problem that’s plaguing the IoT (Internet of Things) app industry: clutter. Love it or hate it, the Internet is getting connected to everything. The existing standard for connecting objects to the internet is to create a native app that pairs […]
How to Make an App Your Users (and the App Store) Will Love

Submitting apps to the Apple App Store is the scariest part of mobile app development. Apple is notoriously selective about the apps they allow into the iTunes ecosystem, meaning that only carefully-vetted iPhone and iPad app developers ever see their products reach end users. When it’s all said and done, around 30% of apps are […]
Social Networking App Developers: Go Niche, or Go Home

Instagram for photos. Snapchat for goofing off. Facebook for letting Mom know you’re still alive. Social network startups have changed a lot since the days of MySpace, and the trend for app developers is clear: niche services win out over all-purpose networks. The “social network-ization” of popular music video sharing apps like Thriller and Music.ly […]
New Film Explores the Cultural Effects of Mobile Technology

Mobile is entering adulthood. More than 60% of US adults own smartphones, and virtually everyone connects to the Internet daily. iPhone app developers launch around 1,000 apps every day. Everyone from grandmothers to children use smartphones to communicate and network. So, it’s a fitting time for a film by renowned documentary filmmaker Werner Herzog to […]
App Developer Input Could Make MedTech Mainstream by 2019

It’s been a big year for MedTech, and mobile app developers building medical products are partly responsible. The healthcare industry has been one of the slowest to adapt to our digital times, but ACT The App Association and other developer groups are confident that the pressure put on legislators to update medical systems will soon […]