5 Hot NYC Mobile App Startups to Keep an Eye On

New York is a unique startup hub for US iOS app developers, sort of like the dark twin to sunny San Francisco’s thriving tech economy. Here are some of the hottest mobile app startups of 2016 coming out of the tech scene in Brooklyn and Manhattan. 1. Button App fatigue is real, and the NYC […]
Outsourcing App Development: The Good, the Bad, and the Ugly

“Go ahead and outsource.” People are always surprised when we tell them this. We get dozens of questions about offshoring every week, and the people asking always expect us to steer them away from it. After all, we’re an LA-based app development company — why would we encourage someone not to work with us? The […]
Strong Tech Q2 and Successful IPOs Prove Mobile Can Grow

Alphabet just released their Q2 earnings report, lifting shares 5%. GrubHub stock jumped an even more impressive 26% based on a record-breaking $120 million revenue claim. Amazon posted over $30 billion. Clearly, the environment for tech is good and getting better — contrary to worry among tech media in the past year that declining ad […]
Apple Says App Store Ad Changes Won’t Hurt Small Developers

iPhone app developers have been voicing concerns about Apple’s new App Store app-install advertising proposal, after an email to developers announcing the beta program went out to the development community. According to Apple, Search Ads will be similar to Google Adwords in that users will place bids on relevant keywords in order to appear at […]
Apple App Store Tops $50 Billion in Developer Revenue

Apple recently announced that developer payouts on their app platform passed the $50 billion mark, with a record-setting 2 million apps live and 130 billion downloads. The announcement comes at an interesting time in the mobile revolution as the advancing popularity of app alternatives like voice, bots, and integrated assistants begins to chip away some […]
How to Reach Evangelist Users by Breaking All the Rules

This year’s Apple Design Awards are live, featuring as usual a diverse mix of iPhone app developers across a variety of markets. While the apps themselves couldn’t be more different, they all have one thing in common — a design tied directly to their core mission and a marketing strategy that effectively reaches their ideal […]
How Long Does It Take to Develop a Mobile App?

Of all the questions mobile app development companies get asked, “how long will it take?” is by far the hardest to answer. Because mobile apps differ so dramatically depending on platform, feature set, and backend complexity, timelines from idea to prototype to fully-featured app can be anywhere from a few weeks to a few months. […]
Conversion, Statistics, Data: It’s All about Happy Users
Communication between PMs, developers, and designers can at times resemble a peace summit between three tribes, with each speaking a different language and holding different ideals. In a recent post to Medium, Facebook product designer Julie Zhuo proposed a few ideas to help project managers and iPhone app developers mesh with designers. Among those […]
How to Use Notifications to Retain Mobile App Users

I don’t believe I’m alone when I say that at least half the apps on my phone only reach me on a daily basis through notifications. Surely I’m also in good company when I say that apps that don’t use notifications properly are, at best, a serious nuisance. That isn’t to say that notifications are […]
Why You Need a Co-founder and Where to Find One

Partnering with a capable co-founder may not be a requirement, but it’s strongly suggested by leading venture capitalists. Investor Paul Graham famously listed single-founder team structures as one of the leading causes of startup failure. Any iPhone app developer can tell you that the road to startup success is challenging emotionally as well as logistically, […]