Instagram Introduces In-App Shopping for Brands
If Twitter is the poster child of angry users and poor monetization attempts, Instagram is the opposite — a massive mobile app startup that’s somehow perfectly balanced monetization and user experience. That balance in on display currently as the company just launched “shoppable tags,” which allow select brands to display purchase information embedded within tags […]
Want to Get into Y Combinator? Check out This Data.
Jared Friedman of Y Combinator has shared a fascinating talk that looks at formerly closed data from Y Combinator companies and applications throughout the program’s history, uncovering some fascinating trends in tech funding and cultural interests. For Los Angeles app developers, the presentation is a gold mine of inspiration and “food for thought” about how […]
How and Why to Create User Personas for your App
User personas are one of the most mysterious parts of the app user experience (UX) design process for non-designers. They’re also one of the most important parts of app development, and apps that reference user personas throughout all stages from idea to launch are much more likely to succeed. Stereotypes are never a good thing. […]
How Peter Thiel’s Political Stance Affects Startups
Ellen Pao of Project Include took to Medium this week to explain why they were breaking off ties with prominent startup accelerator Y Combinator. The reason, in short: Peter Thiel’s increasingly unpredictable endorsements and behavior. While Thiel has drawn criticism from the tech community before thanks to his support of floating cities, morality-bending age extension […]
How to Perform a Competitive Analysis for Your App Idea
Would you go spelunking without a headlamp? What about mountaineering without a map? Well, pursuing your great app idea without performing a competitive analysis would be just as foolish. Finding and analyzing your competitors will shine a light on the “roadmap” for your business. Without it, you miss out on the chance to fill actual […]
MACRA Medicare Update Fails Patients, Doctors, and Startups
The Los Angeles app development community has been cautiously optimistic the past few weeks about the outcome of this year’s long-awaited updates to MACRA (the Medicare Access and CHIP Reauthorization Act). In partnership with ACT The App Association and dozens of other leading tech companies across the country, we submitted detailed comments and research to […]
Apple Backpedals on Self-Driving Car Operations
According to a report from Bloomberg, Apple is scaling back their plan to manufacture smart cars top-to-bottom similar to Tesla. Instead, the market-leading tech company and mobile app platform will focus on the software business they’re more known for, potentially building out software systems to be incorporated into vehicles from other manufacturers. The main source […]
Samsung Note 7, GoPro Hero 4: The Risk of Hardware Startups
Hardware startups are in a unique position. On the one hand, hardware products are difficult for other small-to-medium competitors to imitate quickly due to the high overhead and engineering considerations, leading to big growth spurts for innovative companies like GoPro, Fitbit, and Pebble. On the other hand, as any iOS app developer will tell you, […]
Mobile Forecast: Where Will FinTech Be in Five Years?
FinTech is an exciting place for Los Angeles app developers to be right now. Startups have been disrupting everything from stock trading to credit card payments, translating to big wins for smartphone users and financial institutions alike. Perhaps the best part of the FinTech revolution has been watching how it’s opened up opportunities for lower-income […]
Resumes Fail Developers: Stack Overflow Seeks to Fix It
App developers and the recruiters looking to hire them can agree on two things. One, job hunting is a headache. Two, paper resumes are virtually useless in determining a coder’s relative skill, commitment, and quality of work. Thankfully, Stack Overflow just came up with a great workaround to the paper resume problem. “Developer Story,” a […]