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psychology

Screen Addicts Kick the Habit Using the Onward App

Published on October 6, 2017

A lot of the MedTech app developers we know like to believe that their apps…

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How to Pitch Your Startup and Get Investment Capital

Published on June 7, 2016

In a recent episode of This American Life, first-time startup founder Alex Blumberg found himself…

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Ninety-Nine Problems: the Psychology of Mobile App Pricing

Published on February 15, 2016

Scroll through the Apple App Store or Google Play and you’ll quickly notice that 99%…

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