
app marketing

Startups Increasingly Tackling Policy and Social Issues
Published on July 18, 2016Sidewalk labs (an Alphabet subsidiary) is proposing to build Columbus, Ohio’s public transportation from scratch….
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On-demand Service Startups Start Targeting the Suburbs
Published on July 5, 2016Food delivery startup Farm Hill announced their intention to expand into San Francisco last week,…
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Freemium Pricing: Can it Work for My App?
Published on July 5, 2016In just a few years, freemium pricing for mobile apps has gone from an unusual…
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Apple Says App Store Ad Changes Won’t Hurt Small Developers
Published on June 30, 2016iPhone app developers have been voicing concerns about Apple’s new App Store app-install advertising proposal,…
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Apple App Store Tops $50 Billion in Developer Revenue
Published on June 24, 2016Apple recently announced that developer payouts on their app platform passed the $50 billion mark,…
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Research Shows Huge Growth in Millennial use of Mobile Apps
Published on June 23, 2016Research firm comScore recently released their annual report on mobile app use. The results? Millennials…
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Siri Is Finally Bridging the Gap Between Mobile and Desktop
Published on June 21, 2016When Apple bought Siri back in 2010, few San Francisco iPhone app developers believed it…
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Facebook Embraces SMS, but Chat Apps Are Still the Future
Published on June 20, 2016Facebook recently turned heads among Android app developers with the rollout of SMS support in…
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How Can I Develop a Profitable App?
Published on June 10, 2016Growing your mobile app idea from concept to prototype may be relatively straightforward, but monetizing…
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User Needs: Providing a Service vs Solving a Problem
Published on June 10, 2016Silicon Valley has a problem differentiating between “problems” and “annoyances.” Does the difference between these…
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