Conversion, Statistics, Data: It’s All about Happy Users
Communication between PMs, developers, and designers can at times resemble a peace summit between three tribes, with each speaking a different language and holding different ideals. In a recent post to Medium, Facebook product designer Julie Zhuo proposed a few ideas to help project managers and iPhone app developers mesh with designers. Among those […]
Idea vs Execution: Why Ideas Are Valuable but Action Is Gold
Have a great iPhone app idea? Good — that’s the starting point of every successful startup in every mobile app development company, including big names like Snapchat and Instagram. Unfortunately, iPhone app ideas are only worth as much as the founder is willing to commit to make them a reality. Even if you’ve successfully developed […]
How to Use Notifications to Retain Mobile App Users
I don’t believe I’m alone when I say that at least half the apps on my phone only reach me on a daily basis through notifications. Surely I’m also in good company when I say that apps that don’t use notifications properly are, at best, a serious nuisance. That isn’t to say that notifications are […]
Bootstrapping vs Crowdfunding vs Venture Capital Firms
Virtually all businesses require some form of investment to get off the ground. It’s certainly true for iPhone app developers — although depending on the type of startup, the financial figure required can be anywhere from a few thousand to a few million. In this post we’ll walk through the three most common types of […]
What If Someone Steals My Great App Idea?
Startup founders are protective of their ideas, and for good reason. While it’s true that “execution is everything” in the mobile app development industry, execution can’t happen without a good idea to base it on. With that in mind, pitching and team building can become an exercise in paranoia for founders with particularly innovative ideas. […]
London Vs Berlin For Building Seed-stage Startups
Every startup is unique, and every startup-friendly city offers its own brand of charm and advantage. From London’s abundance of venture capital to Berlin’s bootstrap paradise, both cities offer compelling advantages to startup founders and iPhone app developers setting up shop. Dogtown Media has had a presence in London for some time, but it wasn’t […]
Design Vs. Time to Market for Mobile App Developers
If startup culture had a mantra, it would probably be “always be shipping.” Market validation is key to fast-moving industries like iPhone app development, and startups that enter the market early with a cutting-edge idea often gain critical user traction — even if the initial launch is less than polished. On the flip side, the […]
Why App Developers Need to Take Action for Tech Education
Job creation is at the top of the agenda for fixing the economy, yet half a million US-based IT and mobile app development jobs went unfilled in 2015. It’s certainly not for lack of pay (the average salary for iPhone app developers hovers around $90,000). What’s at the root of the problem? Education. In spite […]
Exploring London’s Tech Scene at Innovation Warehouse
Dogtown Media met with key Innovation Warehouse staff today to discuss London’s rapid tech growth and Dogtown’s role in the local mobile startup scene. London’s startup ecosystem is growing quickly, and CEO Marc Fischer is aiming to expand Dogtown’s local presence in the coming years. With 100+ Apple App Store launches to date, the company has […]
How to Turn Your Beta Users into Brand Evangelists
It helps to have user data when developing a high-quality mobile app, and one of the best ways to get that data is by launching a beta version to a small, understanding group of initial users. Whether the beta users are friends, associates, or simply interested consumers, beta launches provide iPhone app developers the perfect […]