New Version of iOS to Allow App Downloads without Entering Password
In response to a growing need among mobile app developers to bring free apps to a broader base of users, Apple recently announced that its upcoming mobile operating system, iOS 8.3, will offer a new feature. The new functionality allows users to downloads apps without entering a password, enabling them to simply tap the “Get” […]
Banks Hungry to Cash in on “Apple Pay” Mobile Commerce
U.S. banking giants are in a race to entice Apple Pay subscribers to select their branded cards when they set up their payment options. Various media outlets have reported that while every major bank in the country has set aside a sizeable “war chest,” Apple is imposing strict guidelines on how financial institutions may and […]
Mobile Apps are Changing the Face of Business
According to Simon Khalaf, the CEO of Flurry, a mobile application analytics company, Internet technology has triggered the most rapid and remarkable disruption of conventional business practice since the Industrial Revolution. Fueled by social media, cheaper data, improved telecommunications infrastructure and the rise of mobile technology, the global economic landscape is growing and changing in […]
How to Turn Your App Into A Profitable Business
To maintain a sustainable business, app developers have to make money with their apps. Marketing and monetization strategies differ, depending on your user.
Are In-App Purchases Misleading Children? The UK Government Thinks So
The freemium model has been adopted by mobile developers as the most effective route to riches on the app store. Freemium model apps enable customers to download an app for free and then buy upgrades or virtual goods through an in-app purchase. With the explosive adoption of mobile technology by consumers and surging popularity […]
New Playboy iPhone App Keeps It Clean
The infamous playboy magazine launches its iPhone app but keeps it classy with no nudity. Apple is well known for it’s tight rules on app submissions and doesn’t allow pornographic material. Josh Schollmeyer, Playboy‘s Director of Digital Content reflects “It forces us to use our imagination to be a little bit more creative,” he says. “I tell all my photographers […]
IOS In-App Purchases Hits Record High
Any regular user of Apple’s IOS platform is likely to bear witness to the fact that in-app purchases are becoming more common place. A new report confirms they are at a record high with over 76% of iPhone App Store revenue in the U.S. orginating from in-app purchases. Around a year ago this figure was just 53%. The […]