5 Tips for Writing an Outstanding App Store Description

Even the greatest, most ingenious apps on the market need to be promoted properly to reach a customer base. Yet, with thousands upon thousands of software products on sale in Apple’s App Store, the app’s description needs to be carefully crafted to attract the notice of the right shoppers. With that in mind, here are […]

Build a Mobile App Your Customers Will Love

Apps are extremely effective marketing tools for businesses of all sizes. Instead of relying solely on SEO and similar practices to boost online visibility, apps facilitate a permanent presence on a user’s mobile device. However, to maximize the benefits of building a business app, it’s vital for companies to offer users inherent value. The app […]

Test Apps on Multiple Mobile Devices from a Single Tablet

Despite the massive growth in the mobile software market, app developers are still beset by testing limitations that make it difficult to simultaneously test products on multiple platforms. With the appearance of Nativetap, that problem appears to have been solved. Emerging during the Disrupt NY 2015 Startup Battlefield, Nativetap allows software developers to run comprehensive […]

Enterprise vs. Consumer Mobile App Development

A recent global survey, published on Forbes.com, found significant disparities in the earning potential of enterprise-oriented apps compared to their consumer counterparts. The survey, which was carried out by Vision Mobile, looked at 10,000 software developers working in 130 countries. Here is an overview of the major results: 43% of enterprise app development professionals who […]

Facebook Helps Developers Test Apps on Slow Data Networks

Ask any iPhone app development company, and they’ll tell you that network speed has a big impact on mobile software performance. Because apps can behave in unusual and unpredictable ways when they’re being used on slow networks, it’s vital for software developers to test their products and correct any underlying issues before they go to […]

Connected Devices Are Changing Our Relationship with Electronics

The age of the Internet of Things (IoT) is fast approaching, and it promises to transform the way we live our everyday lives. Homes will automatically heat to the perfect temperature, just in time for your return from work. Garage doors will open on their own as soon as your car is within range, and […]

How Venture Capital for App Development Models Are Changing

Considering that the average day sees about 1,600 new apps go on sale, software developers are under the gun to generate awareness and interest among consumers more effectively. The intense competition has put considerable strain on traditional funding models, forcing developers and venture capitalists alike to seek new approaches. One particularly influential trend has seen […]

A 10-Step Internet Security Plan for Startups

With the continued development of technologies poised to connect a whole new generation of devices to the Internet, it’s more important than ever for startups to have a comprehensive security plan in place. Experts recommend covering your bases by following these 10 steps: Plan your strategy. Begin by identifying the aspects of your business at […]

16 Tech Trends to Watch in 2015

  Technology is moving at a faster and faster pace, with innovations becoming more frequent and more impactful. Here are 16 tech trends predicted by venture capitalist Marc Andreessen that could make major inroads in the year ahead: Virtual reality. This has been a science fiction staple for many years, but technology may finally be poised to make […]

British PM Pledges to Ban Encrypted Personal Communications if Reelected

  With a reelection campaign on the horizon, United Kingdom’s Prime Minister David Cameron has gone on record as saying that he will introduce a ban on encrypted personal communications if he is returned to office. Cameron also said he plans to give the U.K.’s security agencies the authorization to intercept communications, with the blessing […]